Having a clean, cohesive feed can really make you stand out against your competition. When someone is searching for a real estate agent under the hashtag, #chicagorealtor or #tamparealtor, you want your posts to consistently stand out and be what they click on.
Building your brand as a real estate agent is crucial because
- It helps you to make a memorable impression on followers, clients, leads, and other professionals (referrals!)
- It shows your audience that you’ve got a strategy and are consistent in your business
- People will do business with who they are familiar with, branding will help with your recognition
- Your brand sets you apart from your competition. You are the only you there is, nobody can duplicate that
Here’s how to brand your C&C Content each month
1️⃣ Each month we release Branding Photos that will correspond with the following months’ content. Take these photos yourself, hire a photographer, or ask a friend
2️⃣ Create your branding kit in Coffee & Contracts and choose your brand fonts, colors, and style
3️⃣ Go to the Canva templates for the month, view in Page Manager mode and delete all the posts you do not want to use
4️⃣ Go through and change the color to your brand colors HEX code (# cbaf8e is used as the main color in this example) and change the fonts to your brand fonts
5️⃣ Go through and drop your branding photos into the background, or where we direct you to add your own image
6️⃣ Download, pair with our corresponding caption, add your hashtags, and post!