It’s hard to believe July is already here! In between your summertime adventures, use these seven marketing ideas to promote and grow your real estate business. (Note, all of the templates referenced below are available to Coffee & Contracts Members). And now, follow along below for July marketing ideas for Realtors…

We’re Halfway Through 2022!

July 2nd marks halfway through 2022. Here are some ideas to try:

  • Ask your audience what their real estate goals for 2022 were
  • Remind your audience it’s not too late to buy or sell in 2022
  • Ask your audience what their goals for the second half of the year are, and share your own

Local Summer Insights

Share some local hot spots and must-do activities in your city this summer. Make sure to tag businesses and locations to increase your reach.

Some ideas:

  • Outdoor dining spots
  • Best places for a picnic in your city
  • Best public pools in your city
  • Best beaches in your city

Fourth of July

Celebrate and share what your family does for Independence Day with your followers.

Some Ideas:

  • Share local Fourth of July events
  • Share tips for hosting the 4th at home
  • Post about your favorite 4th of July recipes
  • Share about some 4th of July traditions
  • Share a playlist you’ll be listening to on the 4th

Share a Market Update

Answer the tough questions and talk about what’s happening in your local market. Tip: Repurpose Coffee & Contracts’ captions into a story or a Reels script!

Additional ideas:

  • Market update in [City]
  • Q&A: Are we heading for another 2008 housing crash?
  • Share an update on interest rates

Ask Questions

Drum up engagement by asking your audience simple questions. Some ideas:
  • How do you spend a weekend in City
  • What is your favorite place to cool off in [City]?
  • What’s on your summer reading list?
  • What’s questions do you have about the market?

Get Personal

Connect with your audience! Share updates about your life and real estate career, FAQs you get about being in real estate, behind the scenes, etc. Reminder for Coffee & Contracts Members: Drop personal images into our templates for higher engagement!

Promote a Free Resource

Remember, the goal is to turn your followers into leads! Share an incentive to gather emails. Search the Coffee & Contracts’ Content Vault for checklists and marketing guides you to use as your free incentive! Some Free Incentives available to C&C Members:
  • Rent VS. Buy Guide
  • New Construction Guide
  • First Time Homebuyer Guide
  • Relocation Guide
  • Investing Guide
  • Never create content from scratch again

    Ready to take social media off of your already too-full plate? Join our community today for access to the Facebook Group and the ultimate marketing toolkit!

    written by

    Claudia Bell

    Claudia is C&C's Marketing Director with a background in retail, commercial, hotel and residential real estate.

    A Florida Native, Claudia loves being outdoors and on the water. Find her exploring homes in historic neighborhoods, squeezing a lime on something, or planning a trip somewhere off the beaten path.

    Simple pleasures: a made bed and a hot baguette.