Instagram Reels, Real Estate Marketing Tips, Video Marketing
November 30, 2021

Video Apps and Tools for Realtors

Video Apps and Tools for Realtors
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Video Apps & Tools for Realtors

We’re no longer just a square photo-sharing app.” – Head of Instagram, Adam Mosseri

Instagram has spoken loud and clear – They are bringing video into the fold in a major way.

Why is this exciting? It is another chance for your Instagram audience to get to know you, really know you, beyond a perfectly curated feed of static Instagram posts.

First, let’s talk about a few ways you can bring video into your marketing mix (without having to dance on camera to the latest popular song). Then, we’ll dive into a few of our favorite tools to keep in your toolkit

A few ways to bring video into your Marketing Mix

  • Take your audience behind the scene with you

  • Show them a day in the life of a realtor

  • Share some property “before and afters”

  • Educate them about the market in your area

  • Share something relatable about “real estate life”

 With that being said, let’s dive into a few video apps and tools for realtors that we love. Right this way!

Big Vu

First, we recommend the Teleprompter app. Use Coffee & Contracts caption templates as scripts and get recording!

InShot

Next, meet InShot, a video editing app with great transitions and text options.

Splice

Third, allow us to introduce Splice, a great video editing app with a wide variety of music options.

MixCaptions

Next, meet MixCaptions for adding closed captions. Rember, a shocking 85% of video is watched without sound (Instapage, 2020).

Mojo

Up to bat next, meet Mojo,  a great music and text elements application.

Canva

Next, we’re excited to share that Canva is always adding more video features. This is our go-to source for video cover photos and adding animated text elements.

Light Ring & Camera or Phone Tripod

Finally, up the quality of your videos by adding a light ring, professional camera, or phone tripod to the mix. Check out these cost effective options available on Amazon.

Looking to take it a step further? Check out our Reels and video scripts for realtors available to Coffee & Contracts members. Join us today.

Claudia Bell

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