The Unofficial [City Name] Local Awards

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About this template

The Goal: Drive saves and build authority as the go-to local resource in your market.

The Strategy: Creating unofficial awards for the best spots in your city is a fun way to showcase your local knowledge while giving businesses a reason to reshare your content, which gets you in front of their audience. The more specific and opinionated your picks are, the more locals will save it, debate it in the comments, and tag their favorites.

The CTA: Offer your Spring Guide to followers who want more local recommendations.

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Example Caption

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