Building A Brand: 6 Essential Elements

Building A Brand: 6 Essential Elements

“I’m not a company, I’m a realtor, why do I need a brand?” Establishing a brand removes the guesswork from your marketing efforts and helps you build trust with your audience and stand out in a competitive market. Three things to consider before...
Location Ideas for your Real Estate Branding Shoot

Location Ideas for your Real Estate Branding Shoot

Congratulations! You’ve scheduled a personal brand photo shoot for your real estate business. You are well on your way to building a cohesive personal brand that is sure to shine! Now, where to take these photos?! Read on for our photoshoot location...
Establishing your Niche as a Real Estate Agent

Establishing your Niche as a Real Estate Agent

Niche: (adj) denoting services that appeal to a small, specialized section of the population. Some of the most successful realtors we’ve met have a niche or specialty that they focus most of their energy and generate most of their business from. As a subject-matter...