Instagram has 1.3 billion active users around the globe and more than 200 million businesses vying for their attention. Mastering Instagram marketing for realtors can yield outstanding results. This social site can serve as a powerful platform for connecting with...
Only about 15% of an account’s Instagram audience actually sees any given post. It’s likely that even fewer will read through the entire caption and just a small percentage of those individuals will actually remember the details there. With such a low...
The photo dump trend on Instagram elevates the impact of this highly visual social site. Photo dumps feature a collection of photos thoughtfully curated to tell a story or create a particular aesthetic. Posted as a reel, these photos will scroll through quickly,...
Only 52% of all realtors are on Instagram, according to the National Association of Realtors. That’s substantially less than the 90% of realtors using Facebook professionally. However, evidence shows that the 48% of realtors yet to join Instagram are missing...
Three out of five realtors say social media is a more important marketing tool than a website, according to The Close. Two-thirds said that Instagram was more or equally as important as Facebook for marketing their real estate business. Despite acknowledging its...
