We’ve talked before about why you need a business blog, but let’s walk through the process of creating your blog and using it to gain followers and drive clients to your business. The term blog comes from “web log” and that is what a blog is– it’s a log of information...
You may think of other real estate agents as the competition. It’s true, you are competing for clients and listings, but when you are working with another agent on a transaction, you become a strange sort of team…competitors with a common goal: close the...
Your Sphere of Influence, or SOI, is your most important referral source for new business. These are the people who know you or know of you. Your SOI is also your most cost-efficient audience to market to– you shouldn’t have to spend much money to grow the circle of...
Congratulations! After weeks or months of preparation, you are officially a licensed Real Estate Agent! But where do you go from here? How do you get the word out, find clients, and make some money? You learn a lot in real estate school, but you don’t learn much about...
Writing a bio for your website and social media profiles can be an uncomfortable task, even though no one knows more about you than, well, you! If you feel a bit shy writing about yourself, remember that every professional needs a good bio, especially in today’s...
