Football season, and back-to-school, and Labor Day Weekend – Oh My! As you pull out the football jerseys and get back into the fall routine, we’re sharing a few September marketing ideas to put into action this month. (ICYMI: all of the templates referenced below are available to Coffee & Contracts Members). And now, follow along below for September marketing ideas for Real Estate Agents…

Try a Reel Prompt or Hook

(NEW this month!)

NEW this month, check out 13 Reel Hooks and Prompts by The Broke Agent.

A few to choose from:

  • “3 Reasons why it’s a great time to list after Labor Day”
  • “My biggest pet peeve at an open house.”
  • We were not alone in the house
  • Here’s why it makes sense to sell in September
  • The BEST football food is…

C&C Members – get new Reel Hooks & Prompts by The Broke Agent each month!

Promote a free guide to build trust with your audience!

One of our favorite ways to build trust with your Instagram audience is by offering them something of value for FREE in exchange for their email address.

You do this by creating a landing page that captures their email address. 

Coffee & Contracts Members can now access:

  • New Staging Guide
  • FSBO Guide
  • Fall Home Maintenance Checklist
  • Weekly Listing Update

    Use an engaging Instagram Story template

    A great way to have fun and engage with your existing followers is by sharing a fun Instagram Story.

    This month, Coffee & Contracts Members can access our Instagram Story templates like:

    • Fall Decor “This or That”
    • Home Buying Timeline Process
    • Stop Refreshing Zillow – I’ll set up a search
    • Should I list my home over market price?

    Post a relatable and funny text-based Reel by The Broke Agent

    Humor has a special place on Instagram. Get your audience laughing with over 25 Broke Agent Reel templates and posts to choose from.

    Tip: Add an instrumental, trending audio over your Reels so your Reel will receive more reach.

    Have questions about getting started with Reels? Send us an email or check out this great explainer video by Later!


    Send your email list a valuable, relevant email newsletter

    It’s not a surprise that we love email newsletters. They are a great way to share more exclusive information with your audience. The BEST part? Your email subscribers want to hear from you!

    C&C Members, check out our monthly newsletters templates. Each of our templates includes timeley and relevant real estate information that your email list will be excited to hear about! Things like:

    • Local market update
    • Informative real estate tips and information
    • Local upcoming events
    • Home maintenance checklist

    Share savable content with your audience!

    Do you ever find yourself scrolling on Instagram and think  “OOH! I’VE GOTTA SAVE THAT!” while looking at a great post?

    At Coffee & Contracts, we love to create info-packed, save-worthy templates. Check out some of our favorite, savable content templates this month:

      • The benefits of using “scarcity” marketing  to sell your home
      • Where are the best short term rental markets in the U.S.?
      • Home equity tip to boost your home’s value

    There you have it! Let us know in the comments if you implement any of these September marketing ideas for real estate agents. What did you learn? What did your audience enjoy?

    ICYMI: (All of the templates referenced in the post are available to Coffee & Contracts Members). If you’re interested in taking real estate marketing off your hands, join us!

    Never create content from scratch again

    Ready to take social media off of your already too-full plate? Join our community today for access to the Facebook Group and the ultimate marketing toolkit!

    written by

    Claudia Bell

    Claudia is C&C's Marketing Director with a background in retail, commercial, hotel and residential real estate.

    A Florida Native, Claudia loves being outdoors and on the water. Find her exploring homes in historic neighborhoods, squeezing a lime on something, or planning a trip somewhere off the beaten path.

    Simple pleasures: a made bed and a hot baguette.